Jennie’s ‘Less Than a Lover’ Wins Hearts With Dreamy Vibes and Seaside Romance

K-pop star Jennie has once again captured the attention of music fans with her latest single, “Less Than a Lover,” released Friday through Odd Atelier and Columbia Records. The track sees Jennie taking on both songwriting and production duties, blending lo-fi guitar melodies with vintage keyboard sounds to create a warm, nostalgic musical atmosphere.

“Less Than a Lover” explores an emotional connection that goes beyond fleeting lust, offering a more nuanced take on romance and intimacy. Jennie’s creative involvement in the song adds a personal touch, while its understated production and relaxed sound give the track an intimate, easy-listening quality.

The accompanying music video further elevates the song’s romantic and summery appeal. Jennie shares golden-hour moments with model Nah Kai, with sparkling seas and sunlit coastal landscapes forming the backdrop. The visual quickly attracted attention from fans worldwide and crossed 3 million views on YouTube soon after its release.

The song also made a strong start on digital music platforms. “Less Than a Lover” debuted at No. 7 on Bugs in South Korea and topped the iTunes charts in Thailand, Singapore and Brazil, reflecting strong interest in Jennie’s solo music across international markets.

Fans have been quick to praise the release, with many highlighting the on-screen chemistry between Jennie and Nah Kai. Listeners have also embraced the song’s relaxed production and breezy visuals, with fans calling “Less Than a Lover” a perfect summer anthem and celebrating its dreamy, nostalgic sound.

The release follows Jennie’s solo album Ruby and BLACKPINK’s recent tour, adding another chapter to her expanding individual career. With upcoming appearances at major festivals including Lollapalooza and Summer Sonic, Jennie is set to remain in the global spotlight.

With its early chart success, rapidly growing music video views and enthusiastic fan response, “Less Than a Lover” is shaping up as another notable milestone in Jennie’s solo journey.